• Drive traffic to your business using #Hashtags

    1.Introduction to #Hashtags While #hashtags are a relatively new “buzz word” over thelast decade, it’s a word that a vast majority of us use dailyin our own lives. So what exactly are #hashtags? Lets takea look at the official definition of a hashtag. Definition:noun: a word or phrase preceded by a hash sign (#), used…

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  • A Buyer’s Journey: How to Target the Stages

    HubSpot describes the buyer’s journey as the buyer’s path to purchase. Most people don’t just buy things, there’s a process. That process includes discovery, research, and finally the decision to buy. I’ll explain to you what this means as a blogger, and what the advantages are for targeting each stage of the buyer’s journey. A Buyer’s…

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  • Building your target audience

    Building your target audience

    The essential guide to building the right audience for yor business. Up until now, my articles have been focused on the different ways in which you can market your product or business online. But since these different methods have received so much attention, I wanted to do my best to bring the actual fundamentals of…

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  • Mobile Marketing

    Mobile Marketing

    Mobile marketing has been a concept that has attained various definitions. It is primarily described to be the marketing strategy that makes use of mobile media to communicate with a target market. Recently a more updated definition was given by the Mobile Marketing Association, saying that mobile marketing is actually a combination of practices that…

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  • Social Media Marketing

    Social Media Marketing

    Arguably the most effective marketing method on my list, social media marketing is the act of marketing your business online, through social media portals such as Facebook, YouTube, and Twitter. This allows businesses to develop a more personal and dynamic interaction and connection with their clients and potential customers. There are many strategies when it…

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  • Banner Ads

    Banner Ads

    A banner ad is basically a graphic, text or an image displayed on a website that aims to promote a company’s product or service. Think of it as a billboard a visitor sees while navigating your page. The banner ad itself is actually a collection of small HTML codes, but their importance in internet marketing…

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