Tag: emarketing

  • Building your target audience

    Building your target audience

    The essential guide to building the right audience for yor business. Up until now, my articles have been focused on the different ways in which you can market your product or business online. But since these different methods have received so much attention, I wanted to do my best to bring the actual fundamentals of…

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  • Mobile Marketing

    Mobile Marketing

    Mobile marketing has been a concept that has attained various definitions. It is primarily described to be the marketing strategy that makes use of mobile media to communicate with a target market. Recently a more updated definition was given by the Mobile Marketing Association, saying that mobile marketing is actually a combination of practices that…

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  • Banner Ads

    Banner Ads

    A banner ad is basically a graphic, text or an image displayed on a website that aims to promote a company’s product or service. Think of it as a billboard a visitor sees while navigating your page. The banner ad itself is actually a collection of small HTML codes, but their importance in internet marketing…

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  • Pop-Ads


    I am sure everyone is farmilir with pop-up ads. This is one marketing method that needs little, if not no introduction at all. These are those annoying advertisement windows that appear once you visit a website. As much as these ads may get on our nerves, distracting us from our mission to spend money on…

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  • Pros and Cons of Internet Marketing

    Pros and Cons of Internet Marketing

    So we have discussed the basics of what Internet marketing is in our last blogpost but now I want to take the time to cover the “pros and cons” as it were, just to give you a complete image of what to expect if you accept the marketing challenge. Internet marketing brings you many advantages…

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  • What Is Internet Marketing?

    What Is Internet Marketing?

    Internet marketing is now called so many other names; e-marketing, web marketing, I-marketing, digital marketing, online marketing, and the like. However, in plain and simple language, it can be defined as the marketing of products or services online. The products or services themselves don’t need to be available online. This type of marketing encompasses a…

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